Gibson advertisement (1979).
Gibson The SG electric guitar

Gibson advertisement (1979).

An SG. For Half A G
1979

Here's a great old guitar tradition for a grand old price. Actually, half a grand. $499.50 to be exact. "The SG" guitar by Gibson.
Gibson SG guitars have been playing sellout concerts and hit recording sessions ever since rock started rolling. And The SG is another example of what legends are made of. Its new pickup combination includes the famous Gibson Humbucking pickup in front. And in back. there's a new TGA™ Super Humbucking pickup. It turns out an incredibly powerful sound, while it turns on sizzling highs and midfrequencies. The SG's dense, solid walnut body adds more life to each note, with a long, lingering sustain.
Heavy as it sounds. The SG is a lightweight guitar that's easy to handle. The fingerboard s the finest—natural ebony. And the double cutaway is a cut above too—no other guitar design gives you easier access to all 22 frets. Of course, there's one more important reason to buy The SG —Quality.
For nearly twenty years, SG guitars have proven their worth with several million sellers. But, you don't have to have a million seller to afford one. The SG by Gibson. It can earn you a lot of bread. For just a little bread.